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ARTICLES

How to Earn Your Manager’s Respect

December 3, 2016 By SPINEMarketGroup

(Harvard Business Review)--We all want to be valued — and be viewed as valuable — at work. But respect isn’t a given; you have to earn it. Whether you have a new manager or have worked with your current boss for years, what can you do to make sure your boss appreciates what you bring to the job? What’s the best way to build trust? And how do you ask for respect if you don’t … [Read more...] about How to Earn Your Manager’s Respect

My Switch From Seat 3A to Seat 27E

November 20, 2016 By SPINEMarketGroup

(Linkedin Pulse-Joe Staples)--I'll let you know upfront that this post doesn't offer much business insight. No great marketing advice. Nothing to help you with business strategy. Instead, this post describes a simple "ah-ha" moment that happened to me that I thought worth sharing. When I started my career as a young, impressionable 22 year old, the opportunity for business … [Read more...] about My Switch From Seat 3A to Seat 27E

Why is that salesman in the operating room for your spine surgery? Medical Device Employees Are Often In The O.R., Raising Concerns About Influence

November 19, 2016 By SPINEMarketGroup

They are a little-known presence in many operating rooms, offering technical expertise to surgeons installing new knees, implanting cardiac defibrillators or performing delicate spine surgery. Often called device reps — or by the more cumbersome and less transparent moniker “health-care industry representatives” — these salespeople are employed by the companies that make … [Read more...] about Why is that salesman in the operating room for your spine surgery? Medical Device Employees Are Often In The O.R., Raising Concerns About Influence

Spine Sales Reps Blues.Stormy Weather

April 17, 2016 By SPINEMarketGroup

Spine weather-change

April 17, 2016--The last decade has seen an unprecedent growth in the Spine market. Mainly due to the aging population and the development of improved technologies with new and better implants and instruments. Most of us, we have seen how spinal companies were growing and increasing their sales and profits. At the same time , we were giving full dedication to surgeons and … [Read more...] about Spine Sales Reps Blues.Stormy Weather

Spine Rep of Tomorrow: Adaptation is Key

April 3, 2016 By SPINEMarketGroup

Spine Rep of Tomorrow

April 3, 2016-- "...but the species that survives is the one that is able best to ADAPT and adjust to the changing environment in which it finds itself" said Darwin. Spine Market: Changing Environment In the recent years, the Spinal Industry has started a transformation .Governments and health insurers worldwide  are implementing measures to control costs, public hospitals … [Read more...] about Spine Rep of Tomorrow: Adaptation is Key

Should Doctors Also Act as Device Sellers?

December 7, 2015 By SPINEMarketGroup

Physician-owned distributorships (PODs), commonly used by spinal surgeons and others to procure and distribute the medical devices for the procedures they perform, are coming under fire."While these arrangements are not always problematic, we are seeing more and more of these physician-salespeople using the very devices they sell in the surgeries and procedures they perform," … [Read more...] about Should Doctors Also Act as Device Sellers?

5 reasons why taking device sales reps out of the OR is a big mistake

October 22, 2015 By SPINEMarketGroup

Healthcare costs are spiraling out of control, and hospitals and health systems are attempting to reign in spending. Organizations are scaling back and cutting corners throughout the many stages of care. In an attempt to save money, some hospitals are experimenting with a rep-less medical device sales model. In the traditional model, a medical device sales rep from the … [Read more...] about 5 reasons why taking device sales reps out of the OR is a big mistake

Is the Spinal market really changing? Evidence shows that not very much

March 4, 2015 By The SPINE market group

Is the spinal market changing? Most of us would think that it is not a very intelligent question since the answer is obvious. Of course is changing! Who does not know that! From our point of view it is not changing very much.One would say that prices are decreasing dramatically.Another would mention that new technologies are evolving with the 3D printer that allows to … [Read more...] about Is the Spinal market really changing? Evidence shows that not very much

Are doctors overpaid?

December 16, 2012 By SPINEMarketGroup

As Democrats and Republicans argue about how to spread the pain of health care spending cuts, one group has been curiously excluded from the discussion: doctors. There’s good reason to change that.Everybody likes doctors. They deliver our babies, treat our ailments and often save our lives. In surveys of public trust, they rate higher than college teachers, police, even clergy, … [Read more...] about Are doctors overpaid?

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