• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • MANUFACTURERS
  • HEADHUNTERS
  • PRODUCT LIBRARY
  • COMPANIES

SPINEMarketGroup

Spine Industry News

  • HOME
  • 2026
  • 2025
  • 2024
  • BROCHURES
  • ARTICLES

joimax® Announces Leadership Changes, Expands U.S. Commercial Operations

June 17, 2025 By SPINEMarketGroup

KARLSRUHE, Germany–(BUSINESS WIRE)–joimax®, the German-based market leader in technologies and methodologies for full-endoscopic and minimally invasive spinal surgery, announces the transition of Founder and long-standing CEO Wolfgang Ries to Executive Chairman and the appointment of Maximilian Ries to Chief Executive Officer.

After founding joimax® 24-years ago, Wolfgang Ries is stepping down as CEO to focus on research and development and to lead ESPINEA® Endoscopic Spine Academy, the only endoscopic training program accredited by the Royal College of Surgeons of Edinburgh.

Taking over as CEO is Maximilian Ries, who during his 16-year tenure at joimax®, held diverse leadership roles in product management, R&D, operations, and finance. He served as General Manager from 2016 to 2022 before returning to Germany in 2023 where he was most recently Executive Vice President of Global Operations and Business Development of joimax®.

“I am honored to lead joimax® into the next phase of growth as we continue advancing our market-leading endoscopic spine technologies,” stated Maximilian Ries. “We are seeing endoscopic spine surgery emerge as the new gold standard in minimally invasive spine care — a legacy built by Wolfgang that I’m proud to continue.”

In the lead-up to these transitions, joimax® strengthened its U.S. commercial team with several key changes, including the promotions of Anthony Troncale to President, Levon Zanadvorov, MD to Medical Director, Joe O’Connor to Vice President of U.S. Sales, Chris Lever to Vice President Business Operations and Finance, and Jarred Shewey to Director of Clinical Education, as well as the addition of Katherine Ray as Director of Global Marketing.

“I am handing off joimax® to a highly talented and experienced team of endoscopic spine experts under Max’s leadership,” said Wolfgang Ries. “I couldn’t be more excited about the company’s future and the continued advancement of endoscopic spine surgery.”

About joimax®

Founded in Karlsruhe, Germany, in 2001, joimax® is the leading developer and marketer of complete systems for full-endoscopic and minimally invasive spinal surgery. With the Endoscopic Surgical Systems TESSYS® (transforaminal), iLESSYS® (interlaminar) and CESSYS® (cervical) for decompression procedures, MultiZYTE® for facet and sacroiliac joint pain treatment, EndoLIF® and Percusys® for minimally-invasive endoscopically assisted stabilizations, established systems are provided, addressing a whole range of indications. In procedures for herniated disc, stenosis, pain therapy or spinal stabilization treatment, surgeons utilize joimax® technologies to operate through small incisions under local or full anesthesia, via tissue and muscle-sparing corridors and through natural openings in the spinal canal, e.g. the intervertebral foramen, the so-called “Kambin triangle.”

Contacts

Katherine Ray
Katherine.ray@joimaxusa.com
+1-(949)-859-3472

Filed Under: NEWS Tagged With: 2025

Primary Sidebar

PLATINUM SPONSORS

EXALTA 2LOGO-min
GLOBAL biomedica
NORMMED
GENESYS SPINE
SPINEGUARD2025
Dymicron 2
GSMEDICAL2025
spinewaygroup
RUTHLESS SPINE
RUDISHAUER
NGMEDICAL
LfC
ispine
CENTINEL SPINE
TSUNAMI MEDICAL
syntropiq logo
A-SPINE
logo paradigm spine

POPULAR POST LAST 90 DAYS

  • DePuy Synthes for Sale: Who Could Actually Buy the…
  • BROCHURES
  • PRODUCT LIBRARY
  • Expandable cages were adopted not because they fused…
  • 2025 Spine Product Launches and Trends: Where is the…
  • Medical Device Correction Addresses Loss of Lordosis…
  • Who Is Really Winning the Mid-Tier Spine…
  • Medtronic Named in Florida Lawsuit Over Alleged…
  • (UPDATED 2026) More Than 100 Options, No Single…
  • Globus Medical’s Strategy: Building a Closed-Loop…
  • (2025 Update): Market, Leading FDA-Approved Devices,…
  • Johnson & Johnson Explores Potential $20B Sale…
  • Medtronic receives FDA clearance for Stealth AXiS™…
  • Why Expandable Cages Sometimes Lose Lordosis After…
  • Seven Leading Augmented (AR) and Extended Reality…
  • (UPDATED 2025): 6 Artificial Cervical Discs You’ll…
  • First CD Horizon™ ModuLeX™ Deformity Surgery in…
  • COMPANIES
  • Globus Medical Reports Fourth Quarter and Full Year…
  • Medtronic Korea Launches Kanghui, a New…
  • Globus Medical Reports Preliminary Record Fourth…
  • Top 60+ Minimally Invasive Sacroiliac Joint Fusion…
  • Most Spine Failures Are Predictable — The Bone…
  • ATEC Announces Select Preliminary Financial Results…
  • Behind the Deal: The Strategic Logic of Zavation’s…
  • Johnson & Johnson Follows in Zimmer Biomet’s…
  • VB Spine to Acquire Intraoperative Visualization…
  • Australia’s Spine Market 2026: Growth, Top Local…
  • Orthofix Discontinues M6-C™ and M6-L™ Artificial…
  • From Niche to Momentum: The Rapid Rise of Spinal…
  • LAST 5 VIDEOS PUBLISHED

    1. SI-BONE: iFuse TORQ TNT® Implant System
    2. Globus Medical: VICTORY™ Lumbar Plate
    3. Alphatec Spine: ASCEND™ VBR 12mm
    4. Alphatec Spine: IDENTITI™ II LIF
    5. Tsunami Medical: PROCIDA expandable

    Footer

    Contact us:

    spinemarketgroup@gmail.com info@thespinemarketgroup.com

    • LinkedIn
    • Twitter
    • YouTube

    PRIVACY POLICY

    • Legal

    Copyright © 2026 · SPINEMarketGroup