• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • MANUFACTURERS
  • HEADHUNTERS
  • PRODUCT SECTIONS
  • COMPANIES

SPINEMarketGroup

Spine Industry News

  • HOME
  • 2025
  • 2024
  • BROCHURES
  • ARTICLES
  • VIDEOS

MAKO Surgical Battles Back into the Ring

April 8, 2013 By SPINEMarketGroup

March 29, 2013 (The Motley Fool)

MAKO Surgical’s fourth-quarter results answered on all three of the Market’s concerns: Strong sales of RIO surgical robots; Record number of surgical procedures; Pricing holds firm while the expense ratio continues to decline. It is a prize fighter back in the ring, yet the Market yawned. So what is it this time?
In a nutshell: “Show me.” The market wants to see a sustained turnaround, a recovery of the growth momentum it had in 2011; and this will take time. When a high-growth company falters for any reason, the momentum investors flee en masse; yet no matter how low the stock falls, value investors are loathe to touch a young tech darling. That leaves only the tech enthusiasts buying the stock, but that will likely change. Here’s why:“Show Me” has Begun
Let’s take a close look at MAKO’s fourth-quarter and full-year 2012 results in light of the Market’s three primary concerns. These very legitimate concerns were:
Loss of momentum in sales of RIO surgical robots
Loss of momentum in the number of surgical procedures performed
Fear that price reductions may be required to recover sales
RIO Surgical Robot Sales
RIO sales fell off a cliff in the first and second quarters of 2012. Since then MAKO has taken fruitful steps to put this concern to rest. While very encouraging, the resurging sales trend must continue before anyone can declare victory. Let’s look at the numbers in the table below.While sales in the first two quarters of last year pulled a serious vacuum, sales in the second half of 2012 successfully pulled above those of a year ago. This is significant progress, but there is still more “show me” to go.
Number of Surgical Procedures
Just as MAKO was proving it could still sell RIOs, the number of procedures declined in the third quarter for the first time ever. The Market’s concern was that surgeons were wandering away from  the new technology in favor of their traditional surgical methods. If true, this would strongly imply that the new robots didn’t provide a compelling value proposition to the surgeons or their patients. Fortunately for shareholders and tech enthusiasts, this proved to be a single-quarter blip.
MAKO’s Pricing Power
When MAKO pre-announced its sales quantities, many shareholders breathed a  sigh of relief. On the surface of it, the numbers looked good: 15 robots sold and record procedures. Without mention of the dollars, however, the stock didn’t respond. I believe an unease prevailed as everyone began to wonder if the new sales vice president had achieved these remarkable results by slashing prices. I certainly did.
MAKO’s Cost Structure
The news gets better. High growth companies do so by spending prodigiously – enough to drive their earnings negative. The promise is that rapidly increasing sales and market penetration will outstrip the rise in costs until the company is profitable, and ultimately wildly profitable. That’s the promise, anyways.Even through the sales debacle of 2012, MAKO still continued along that promised path of an ever declining cost structure relative to sales. This wasn’t immediately obvious in their earnings report because they didn’t include their 2 international RIO sales in the revenue. They didn’t include them because the customers are both new and overseas, so they won’t book the sales until they have cashed the check. Now that’s my kind of management! Honest, forthright, and not trying to pump up the numbers with accounting chicanery (ahem, CRM or GMCR anyone?).
The Competition
In their latest conference call, MAKO’s CEO, Maurice Ferré, reinforced the ever increasing reports of head-to-head competition in robotic orthopedic surgery, specifically naming “Optics Fitness.” He takes this as a significant positive: “We believe attempts to develop and commercialize competing robotics systems validate our foundational thesis on the benefit of robotics in orthopedics” [emphasis mine]. Ferré is very confident in his “top dog and first mover” status in this surgical field, and that it is merely customer hesitancy that is holding him back; a hesitancy that the increasing competition indicates is fast fading.MAKO’s most relevant competitor, Intuitive Surgical (NASDAQ: ISRG), doesn’t even operate in the orthopedic industry. They instead specialize in robotic surgery of organs; but as the premier surgical robot provider in the world, they certainly have the medical expertise and business acumen to enter this business if they choose to. This steadily rising customer enthusiasm for robotic orthopedics may be the catalyst they are looking for to enter the orthopedic market, just as Intel waited patiently for the mobile computing industry to mature sufficiently before diving in with its strength and expertise.The increasing enthusiasm for robotic surgery could also spur the traditional non-robotic product suppliers into building a robotic business around one or more surgeons who are already developing nascent robotic capabilities to support their own practices. Smith & Nep. hew (NYSE: SNN), Stryker (NYSE: SYK), Zimmer Holdings (NYSE: ZMH), and DePuy Orthopedics – a subsidery of Johnson & Johnson (NYSE: JNJ), are all substantially larger and profitable companies that design, fabricate, and distribute medical implants and surgical devices for a wide variety of traditional medical procedures. Their financial prowess comes from a broad suite of products supporting orthopedics of the spine, skull, jaw, hips, knees, shoulders, feet; and further afield into trauma, neurology, and endoscopy.More specifically, Smith & Nephew supports the spine, bone repair, wound, trauma, and endoscopy; Stryker supports the spine, neurology, trauma, and endoscopy; and Zimmer supports the spine, dental, and trauma. Any one of these companies could decide the writing is on the wall for orthopedic surgery, that it is going robotic and they need to get onboard to give MAKO a run for its money. But thus far, none has done so. All the rumblings are coming from small startups who are several years behind MAKO and thus have far to go just to pull even.As for the future, if MAKO keeps putting up numbers like it did in the latter half of 2012, with sales reaccelerating and cost ratios continuing to fall, then I see a very bright future for them.
Source:Erik Eason.http://beta.fool.com
(Visited 13 times, 6 visits today)

Filed Under: NEWS Tagged With: 2013

Primary Sidebar

PLATINUM SPONSORS

GOLD SPONSORS

MOST POPULAR POSTS

  • BROCHURES
  • (UPDATED 2025): 6 Artificial Cervical Discs You’ll…
  • Stryker’s Spine Exit: What It Means for…
  • What’s Happening with Globus Medical? Why Has the…
  • Just Reflective, Not Disappointed: Globus Medical’s…
  • (UPDATED 2024): +8 Lumbar Artificial Discs to Know…
  • Stryker’s Spine Business Sale: A Smart Move or a…
  • Why Didn’t Globus Medical’s Stock Rise After…
  • Update:Stay Tuned Next Week! Is Globus Medical the…
  • Globus Medical extends versatility of Advanced…
  • M6 Discontinued: What Are the Alternatives for a…
  • Dispute Over Spinal Implant Royalties Between…
  • Eminent Spine’s 3D Printed Titanium Pedicle Screw…
  • Orthofix Discontinues M6-C™ and M6-L™ Artificial…
  • What Are the Strategic Reasons Behind Globus…
  • (Updated!) 15 Expandable PLIF Cages to Know…!
  • (UPDATED 2024): +108 Stand-Alone Cervical Cages to Know..!
  • Alphatec Today: Where It Stands and Where It’s Heading?
  • Globus Medical Reports First Quarter 2025 Results
  • Has Globus Already Surpassed Medtronic in the Spine…
  • LAST 10 VIDEOS PUBLISHED

    1. POWEHI MEDICAL AG: TANTO® Screw
    2. Syntropiq: Taurus TLIF (Short)
    3. LEM Surgical: Dynamis Surgical Robot
    4. Aegis Spine:PathLoc-TA
    5. NGMedical: MOVE®-C Artificial Disc
    6. B.Braun Aesculap: Ennovate® Cervical MIS
    7. Spineart: PERLA® TL Deformity Solutions
    8. NGMedical: MOVE®-C
    9. Normmed Medical: ALIF Peek Cage
    10. PainTEQ: LinQ Sacroiliac

    Recent Comments

    • Sandy on Just Reflective, Not Disappointed: Globus Medical’s Bittersweet Q1 2025
    • SPINEMarketGroup on M6 Discontinued: What Are the Alternatives for a Cervical Artificial Disc?
    • Sergio López-Fombona on M6 Discontinued: What Are the Alternatives for a Cervical Artificial Disc?
    • Drew on Has Globus Already Surpassed Medtronic in the Spine Market? Can J&J Find Its Way Back to the Top?
    • Ahmed Hassan El-Naggary on Has Globus Already Surpassed Medtronic in the Spine Market? Can J&J Find Its Way Back to the Top?
    • Anonymous on Has Globus Already Surpassed Medtronic in the Spine Market? Can J&J Find Its Way Back to the Top?
    • Email
    • Twitter
    • YouTube

    Subscribe to Our Newsletter!

    Check your inbox or spam folder to confirm your subscription.

    Footer

    • Email
    • Twitter
    • YouTube

    Contact us:

    [email protected] [email protected]

    PRIVATE POLICY

    • Legal Advice
    • Embed Link
    • VIDEOS

    Copyright © 2025 · SPINEMarketGroup

    Manage Cookie Consent
    To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
    Functional Always active
    The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
    Preferences
    The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
    Statistics
    The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
    Marketing
    The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
    Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
    View preferences
    {title} {title} {title}